Kenda Scott Midland hosts Mother’s Day event

Local News

Midland, TEXAS (Fox 24 News) – Kendra Scott is offering special Mother’s Day deals, and an event at their Midland location that combines shopping, family, and supporting a good cause.

The store is partnering with motherhood photographer Chelsea Farner for an in-store event. On Saturday May 8 from 9 to 11 a.m., families can do mini Mother’s Day photo sessions for free. They must reserve a time slot, and will receive some digital copies of the photos. Kendra Scott will also offer a discount on jewelry during the event.

“During this event, we’re also going to be doing a gift back that is going back to a cause that is so near and dear to Chelsea’s heart, and that’s heart health. So we are supporting the American Heart Association, specifically for the Permian Basin, so all of the funds will be staying local, which is incredible. So 10% will be given back, and the moms will also get 10% off,” says Kendra Scott Regional Marketing & Philanthropic Manager Iliana Silva.

The jewelry store has a special Mother’s Day collection from a variety of necklaces to eye-catching earrings.

Silva also says philanthropy in the community is a big part of Kendra Scott’s business.

“Philanthropy is our main focus, and we will continue to stand behind our local communities, in the communities that we have stores, and even those that we don’t, we’re able to reach so many more, nonprofits, and communities through our virtual Kenda Gives Back program, which gives back 20% of all proceeds during that specific time period that we set out for that nonprofit. So it’s a very special program, and now that we’ve extended it to virtual platforms, we’re able to really make a stronger impact and reach so many more people. So it’s really exciting. And I’m thrilled to see the evolution of our program grow,” says Silva.

Curbside and online order pick-up will be available for customers. There are also extended hours leading during Mother’s Day weekend:

  • Friday and Saturday 10-7 p.m.
  • Sunday 10-6p.m.


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